From Briefings to Boardrooms: The Strategic Evolution of AR

Dive into the fascinating world of Analyst Relations (AR) with the 7th episode of #ARChat featuring industry veteran Beth Torrie. Beth shares her take on how AR has evolved from simple briefings to a critical business function that drives growth and revenue.

The episode unpacks the critical challenge facing AR professionals: quantifying their value to the business. Beth shares transformative insights on aligning AR activities with corporate goals, emphasizing the importance of understanding how your work impacts the bottom line. Her innovative approach includes frameworks and research to measure market understanding and value proposition before and after strategic engagements.

What sets this conversation apart is its raw, community-driven approach to professional development. With practical advice on using frameworks, leveraging AI as a starting point, and building strategic relationships, this episode is a must-watch for anyone looking to elevate their AR game and drive meaningful business impact.

Watch the episode: https://lnkd.in/ePdWTpza