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Analyst Relations Strategy and Support
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What I Learned About AR at AR Engage Live (That Changed How I Work)
I've been a PR and communications professional for over 12 years, but I didn't truly understand analyst relations until I dove in completely. Most recently, I joined Torrie Communications to focus exclusively on AR efforts alongside Beth Torrie. While I had worked with AR teams at companies like Anthropic, Salesforce, and Writer, you don't know what you don't know. To get up to speed, I took the Analyst Relations Learning Curve course, which I'd highly recommend to anyone ma
Shannon Smith
Dec 4, 20254 min read
From Briefings to Boardrooms: The Strategic Evolution of AR
Dive into the fascinating world of Analyst Relations (AR) with the 7th episode of #ARChat featuring industry veteran Beth Torrie. Beth...
Beth Torrie
May 31, 20251 min read
Interview with Anjali Yakkundi
On the latest episode of The Bendy Show, I had the pleasure of speaking with Anjali Yakkundi, a former Forrester analyst turned product...
Beth Torrie
Nov 23, 20213 min read
Consider Custom Research Now
Welcome to our latest Analyst Relations Clubhouse recap. If you’re new to this space, we’re glad you found us -- AR professionals have so...
Beth Torrie
Oct 4, 20214 min read
5 Pieces of Advice Every Founder Needs To Know About Analyst Relations
Following is a link to a podcast hosted by former Gartner analyst, Jeff Roster, where I was I guest. This piece features 5 great pieces...
Beth Torrie
Sep 10, 20211 min read
Listen First
When it comes to working with industry analysts, there are ton of preconceived notions that most executives have. Some are excited, some...
Beth Torrie
Mar 5, 20192 min read
My Take: Forrester Acquires Sirius Decisions
This week, Forrester (Nasdaq: FORR) entered into a definitive agreement to acquire SiriusDecisions, for $245 million in cash. Larry...
Beth Torrie
Nov 29, 20182 min read
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